So over looking the awful name, Apple has once again changed the way we think of technology. What do you think the iPad is going to do for everyday business? It's something none of us thought we would be thinking baout 10 years ago, but now it's time to adapt once again.
I recently had a conversation with my Sales Manager about the iPad and the threats and opportunites that are going to arise from it's birth. Obviously working for a print and marketing company we sqirm everytime we see a new technology that looks like it could take away another print run, but there is always a silver lining to every story. What about the opportunites. Yes I work for what started out as printer, but now we are a full service marketing company and we are exploring the idea of becoming some sort of liason to help your organization publish your previously printed projects on an iPad or Kindle.
From what we can tell, publishing and selling your files online is not going to as easy as posting your PDF to your website. Special programing languages must be used as well as designing the items in InDesign differently than you would for a print peice. So with the work week already way over 40 hrs a week who wants to deal with figuring out how to create iPad and Kindle friendly file then handle the logitstics of following all the rules and regulations that I'm sure are going to apply to these files? We may be able to help you understand what you need to do and even help you convert your files and start selling your pieces and connecting with your members, or clients like you never have before. Stay tuned for more info!!!
